Badael’s New Manufacturing Plant in Saudi Arabia to Meet Surging Demand for Nicotine Pouches
According to the report by mid-east on August 25th, Badael Company has inaugurated a new manufacturing plant under the jurisdiction of the Saudi Arabian Industrial Cities and Technology Zones Authority, Modon. The primary objective behind this move is to address the skyrocketing demand for DZRT nicotine pouches in the market.
This newly established manufacturing plant encompasses a large-scale nicotine powder mixing facility, a research and development laboratory, a dedicated test line, a quality control laboratory, and a second high-speed production line.
It is known that DZRT nicotine pouches are manufactured in Saudi Arabia and have witnessed robust market demand over the past year.
Tolga Sezer, the CEO of Badael Company, stated, “We are committed to assisting one million smokers in quitting smoking by 2028. The unveiling of our new manufacturing base and production line in Jeddah demonstrates Badael’s longstanding determination to meet the market’s appetite for locally produced DZRT products in Saudi Arabia. The new facilities will employ advanced manufacturing processes that adhere to global standards, ensuring world-class quality benchmarks for nicotine pouch products and sustainable environmental practices.”
The opening of Badael’s new plant marks a significant milestone in the company’s growth and its contribution to the local tobacco alternative market. By ramping up production capabilities and maintaining high quality and environmental standards, Badael is not only poised to meet the current demand but also to play a pivotal role in promoting harm reduction among smokers. As the market for nicotine pouches continues to evolve, Badael’s efforts could potentially serve as a model for other companies in the region, driving innovation and responsible manufacturing. It will be interesting to observe how this expansion impacts the smoking cessation landscape and the overall acceptance of nicotine pouch products in Saudi Arabia in the coming years.